This is an AI approximation of me. (I don’t normally push up my blazer sleeves like a 1990s RomCom bad guy.)
Pete’s passion for groundbreaking creativity is matched only by his dedication to the craft—not just the craft of storytelling and writing, but the craft of team-building, the craft of fostering relationships, and the craft of bringing out the absolute best in people in a way that is inspiring, sustainable, and deeply impactful.
As Global Executive Creative Director at McCann, Pete has been instrumental in shaping some of the industry’s most innovative campaigns for brands like Microsoft, Smirnoff and NY Lottery. Prior to McCann, he served as Managing Partner, Executive Creative Director at Arnold, where he helped build and transform Progressive into an iconic and enduring household name and at Deutsch, where he played a key role in driving agency growth— winning 10 new business pitches and proving that great creative thinking is a powerful engine for sustained revenue.
His recent work for Microsoft earned two Grand Prix awards, helping solidify McCann New York as the top-performing agency at Cannes. Pete's creative leadership has also been recognized on a global scale—he was named one of the top 10 Creative Directors worldwide in the Cannes Lions Top Talent Report and most recently, he was recognized as the number-one most awarded ECD in the U.S. by The One Show Global Creative Rankings.
Beyond advertising, Pete is also an accomplished screenwriter and director, having authored nine original screenplays and recently making his directorial debut with Better Half, a short film that earned over 22 festival laurels, including a notable win for Best Comedy at the Independent Shorts Awards. When he’s not working in advertising or film, Pete spends his time running Campground Beer & Coffee Market, a neighborhood spot that brings good people together—something he’s always believed in, no matter the industry.